aiayu re-defines luxury with an informal approach to elegance. Deeply rooted in their DNA is a love for exquisite natural materials, high quality, comfort and craftsmanship.
The goal is to merge ancient skills with a Scandinavian simplicity, and create alluring, uncomplicated designs you will cherish forever. Knowing that the designs were made with respect for the women and men who crafted them, bringing a renewed sense of pride to these artisans, their communities, and to you. aiayu believe that a product’s origins, sustainable production and environmental impact are of equal importance as its aesthetic. It’s the combination of these elements, together with an enduring design, that makes a product truly luxurious.